/* =========================================================
   LUEN — Korea × Japan Creator Marketing
   Single-file corporate website · evidence-first V2
   ========================================================= */

*,*::before,*::after{box-sizing:border-box;margin:0;padding:0}

:root{
  --bg:#0d0805;
  --bg-2:#130c08;
  --surface:#1a100b;
  --surface-2:#21140e;
  --surface-3:#2b1a11;
  --line:rgba(248,229,207,.12);
  --line-strong:rgba(248,229,207,.22);
  --orange:#f47d35;
  --orange-2:#ff9b5d;
  --orange-soft:rgba(244,125,53,.14);
  --cream:#f8e5cf;
  --cream-2:#efe0d0;
  --ink:#18100b;
  --text:#f7eadc;
  --muted:#b3a295;
  --muted-2:#8f7d71;
  --white:#fffaf4;
  --shadow:0 28px 90px rgba(0,0,0,.28);
  --radius:24px;
  --max:1240px;
}

html{scroll-behavior:smooth}
body{
  background:var(--bg);
  color:var(--text);
  font-family:"Pretendard","Noto Sans JP",sans-serif;
  font-weight:400;
  line-height:1.65;
  overflow-x:hidden;
}

::selection{background:var(--orange);color:var(--bg)}
a{color:inherit;text-decoration:none}
button,input,select,textarea{font:inherit}
button{border:0}
img{max-width:100%;display:block}
[id]{scroll-margin-top:84px}
.container{width:min(var(--max),calc(100% - 96px));margin:0 auto}

.eyebrow{
  display:flex;
  align-items:center;
  gap:12px;
  color:var(--orange-2);
  font:600 11px/1 "Inter","Pretendard",sans-serif;
  letter-spacing:.18em;
  text-transform:uppercase;
  margin-bottom:22px;
}
.eyebrow::before{content:"";width:28px;height:1px;background:var(--orange)}
.section-title{
  font-size:clamp(34px,4.5vw,64px);
  line-height:1.08;
  letter-spacing:-.045em;
  font-weight:700;
}
.section-title em{font-style:normal;color:var(--orange)}
.section-copy{
  margin-top:24px;
  max-width:650px;
  color:var(--muted);
  font-size:15px;
  line-height:1.95;
}

.sr{opacity:0;transform:translateY(24px);transition:opacity .75s ease,transform .75s ease}
.sr.in{opacity:1;transform:none}
.d1{transition-delay:.08s}.d2{transition-delay:.16s}.d3{transition-delay:.24s}

.btn{
  min-height:50px;
  padding:0 28px;
  display:inline-flex;
  align-items:center;
  justify-content:center;
  gap:10px;
  border-radius:999px;
  font-size:13px;
  font-weight:700;
  letter-spacing:.01em;
  transition:transform .2s ease,background .2s ease,border-color .2s ease,color .2s ease;
}
.btn:hover{transform:translateY(-2px)}
.btn-primary{background:var(--orange);color:#1a0c04}
.btn-primary:hover{background:var(--orange-2)}
.btn-secondary{border:1px solid var(--line-strong);color:var(--cream);background:rgba(255,255,255,.015)}
.btn-secondary:hover{border-color:var(--orange);color:var(--orange-2)}




/* TOP STRIP */
.top-strip{
  position:relative;
  z-index:80;
  border-bottom:1px solid var(--line);
  background:#090503;
}
.top-strip .container{
  min-height:36px;
  display:flex;
  justify-content:center;
  align-items:center;
  text-align:center;
  color:var(--muted);
  font:600 10px/1.4 "Inter","Pretendard",sans-serif;
  letter-spacing:.12em;
  text-transform:uppercase;
}
.top-strip b{color:var(--orange-2);font-weight:700}

/* NAV */



.logo{
  display:inline-flex;align-items:center;gap:10px;
  font:800 22px/1 "Inter",sans-serif;
  letter-spacing:.18em;
}














/* HERO */



.hero-layout{
  position:relative;z-index:2;
  display:grid;
  grid-template-columns:minmax(0,1.14fr) minmax(380px,.86fr);
  gap:70px;align-items:center;
}
.hero-kicker{
  color:var(--orange-2);
  font:600 11px/1.4 "Inter","Pretendard",sans-serif;
  letter-spacing:.18em;text-transform:uppercase;
  margin-bottom:30px;
}



.hero-desc{
  margin-top:32px;
  max-width:630px;
  font-size:16px;
  line-height:1.95;
  color:var(--muted);
}
.hero-desc strong{color:var(--cream);font-weight:600}
.hero-cta{display:flex;gap:12px;flex-wrap:wrap;margin-top:34px}
.hero-meta{
  margin-top:42px;
  display:flex;gap:22px;flex-wrap:wrap;
  font:600 10px/1 "Inter","Pretendard",sans-serif;
  letter-spacing:.14em;text-transform:uppercase;color:var(--muted-2);
}
.hero-meta span{display:flex;align-items:center;gap:9px}
.hero-meta i{width:5px;height:5px;border-radius:50%;background:var(--orange);display:block}




.market-node{
  position:absolute;
  width:180px;
  padding:18px;
  background:rgba(13,8,5,.82);
  border:1px solid var(--line-strong);
  border-radius:18px;
  backdrop-filter:blur(10px);
}
.market-node h3{font:700 14px/1.2 "Inter","Pretendard",sans-serif;margin-bottom:10px}
.market-node p{font-size:11px;color:var(--muted);line-height:1.6}









/* MARQUEE */






/* IDENTITY */
.identity{padding:132px 0;background:var(--bg)}

.identity-statement{
  font-size:clamp(32px,4vw,56px);
  line-height:1.18;letter-spacing:-.04em;font-weight:600;
}
.identity-statement em{font-style:normal;color:var(--orange)}









/* MARKET PLATFORM */
.market-section{
  padding:132px 0;
  background:var(--cream);
  color:var(--ink);
}
.market-section .eyebrow{color:#a74610}
.market-section .eyebrow::before{background:#bd4f13}
.market-section .section-copy{color:#6c5c50}












/* YOUTUBE */
.youtube-section{padding:132px 0;background:var(--bg-2)}




















/* SERVICES */
.services{padding:132px 0;background:var(--bg)}








/* CASE STUDIES */



.case-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:22px;margin-top:58px}
.case-card{
  border-radius:24px;overflow:hidden;background:var(--bg);
  border:1px solid var(--line);
  transition:transform .25s ease,border-color .25s ease;
}
.case-card:hover{transform:translateY(-5px);border-color:rgba(244,125,53,.44)}




.case-body{padding:28px 30px 30px}


.case-desc{font-size:13px;color:var(--muted);line-height:1.85;margin-top:12px}



/* PROCESS */
.process{padding:132px 0;background:var(--bg)}







/* FAQ */










/* CONTACT */

















.copy-status{font-size:11px;color:#a74610;min-height:20px;margin-top:10px}

/* FOOTER */
footer{padding:40px 0 36px;background:#090503;border-top:1px solid var(--line)}
.footer-top{display:flex;justify-content:space-between;align-items:flex-start;gap:40px}
.footer-brand .logo{font-size:18px}
.footer-brand p{font-size:11px;color:var(--muted-2);margin-top:12px;line-height:1.7}
.footer-links{display:flex;gap:24px;flex-wrap:wrap}
.footer-links a{font-size:11px;color:var(--muted)}
.footer-links a:hover{color:var(--orange-2)}
.footer-bottom{display:flex;justify-content:space-between;gap:20px;flex-wrap:wrap;margin-top:34px;padding-top:20px;border-top:1px solid var(--line)}
.footer-bottom p{font:500 10px/1.5 "Inter","Pretendard",sans-serif;color:#695b52;letter-spacing:.04em}

/* FLOAT CTA */





/* =========================================================
   V1 REFINEMENT — Premium Tech Motion System
   V1의 구조와 컬러는 유지하고, 미세한 모션·빛·깊이만 강화
   ========================================================= */

/* scroll progress: 눈에 띄지 않게 현재 위치를 보여주는 2px 시스템 라인 */


/* global buttons: 과도한 네온 대신 얇은 반사광 */
.btn{position:relative;overflow:hidden;isolation:isolate}
.btn::after{
  content:"";position:absolute;inset:-60% auto -60% -35%;width:28%;
  transform:skewX(-18deg) translateX(-260%);
  background:linear-gradient(90deg,transparent,rgba(255,255,255,.34),transparent);
  transition:transform .65s cubic-bezier(.22,.61,.36,1);z-index:-1;
}
.btn:hover::after{transform:skewX(-18deg) translateX(620%)}
.btn-primary{box-shadow:0 10px 34px rgba(244,125,53,.12)}

/* HERO 강조 문구 — 브라우저별 background-clip 이슈 없이 항상 표시
   주의: animation을 끄지 않는다. 공통 heroLineReveal 애니메이션이 opacity:0을 해제해야 함. */



.hero-kicker{display:flex;align-items:center;gap:10px}
.hero-kicker::before{
  content:"";width:6px;height:6px;border-radius:50%;background:var(--orange);
  box-shadow:0 0 0 5px rgba(244,125,53,.09),0 0 18px rgba(244,125,53,.38);
  animation:statusPulse 2.4s ease-in-out infinite;
}
@keyframes statusPulse{50%{opacity:.45;transform:scale(.78)}}

/* network visual: 움직임보다 구조와 깊이감에 집중한 정적인 프리미엄 표현 */










.market-node{z-index:4;box-shadow:0 18px 50px rgba(0,0,0,.22);transition:transform .26s ease,border-color .26s ease,background .26s ease}









/* premium card language: 모든 주요 카드에 같은 인터랙션 문법을 적용 */
.case-card{isolation:isolate}








/* light market cards: 흰 면에서도 테크 무드가 이어지도록 얇은 좌표망 추가 */








/* case cards: 영상 콘텐츠가 핵심 자산이라는 인상을 강화 */
.case-card{box-shadow:0 18px 55px rgba(0,0,0,.12)}

.case-card:hover{box-shadow:0 30px 86px rgba(0,0,0,.24),0 0 0 1px rgba(244,125,53,.04) inset}



/* process: 마우스가 올라간 단계만 시스템 경로처럼 점등 */





/* nav / top strip: LIVE 상태감을 아주 약하게 추가 */



/* mobile에서는 3D tilt/스캔 효과를 억제해 안정성과 가독성 우선 */
@media(max-width:820px){
  
  .case-card:hover{transform:none}
}

/* Editorial headline grouping: keep each requested phrase on one line when space allows. */
.title-two-line > span{
  display:inline-block;
  white-space:nowrap;
  max-width:100%;
}

@media(max-width:640px){
  .section-title{font-size:clamp(30px,9vw,42px);line-height:1.12}
  .identity-statement{font-size:clamp(30px,9vw,42px);line-height:1.2}
  .title-two-line > span{white-space:normal}
}

/* FOCUS & REDUCED MOTION */
:focus-visible{outline:2px solid var(--orange-2);outline-offset:3px}
@media (prefers-reduced-motion:reduce){
  html{scroll-behavior:auto}
  *,*::before,*::after{animation:none!important;transition:none!important}
  .sr{opacity:1;transform:none}
}

/* RESPONSIVE */
@media(max-width:1100px){
  .container{width:min(100% - 56px,var(--max))}
  .hero-layout{grid-template-columns:1fr;gap:50px}
  
  
  
  
  
  
}
@media(max-width:820px){
  
  
  .case-grid{grid-template-columns:1fr}
  
  
  
  
}
@media(max-width:640px){
  .container{width:calc(100% - 36px)}
  
  
  
  .hero-desc{font-size:14px}
  
  .market-node{width:150px;padding:14px}
  
  
  
  .identity,.market-section,.youtube-section,.services,.work,.process{padding:92px 0}
  
  
  
  .case-body{padding:24px}
  
  
  
  
  
  .footer-top{flex-direction:column}
  
}


/* ── TYPOGRAPHY FLOW REFINEMENT ─────────────────────────────── */
/* Korean/Japanese copy reads more naturally when phrases are kept together. */
body{
  word-break:keep-all;
  overflow-wrap:break-word;
}

h1,h2,h3,h4,.section-title,.identity-statement{
  word-break:keep-all;
  overflow-wrap:normal;
  text-wrap:balance;
}

p,.hero-desc,.section-copy,.case-desc{
  word-break:keep-all;
  overflow-wrap:break-word;
  text-wrap:pretty;
}

/* Keep intentional editorial line breaks in major section headings. */
.section-title br,.identity-statement br{
  display:block;
}

.hero-desc{
  max-width:620px;
  line-height:1.92;
}

.section-copy{
  max-width:670px;
  line-height:1.9;
}











.case-desc{
  line-height:1.9;
}



@media(max-width:768px){
  .section-title br,.identity-statement br{
    display:block;
  }
  
  
  
}


/* =========================================================
   VISUAL IMPACT PREVIEW — CREATIP에서 참고한 '반복 타이포 / 프로젝트 인덱스 / 섹션 스케일'을
   LUEN의 기존 브라운·오렌지 톤과 콘텐츠에 맞게 재해석한 데모.
   ========================================================= */

/* 1) HERO — 같은 문구, 등장 방식만 에디토리얼하게 */





.hero-desc,.hero-cta,.hero-meta{
  opacity:0;transform:translateY(20px);
  animation:heroSubReveal .8s cubic-bezier(.16,1,.3,1) forwards;
}
.hero-desc{animation-delay:.40s}.hero-cta{animation-delay:.50s}.hero-meta{animation-delay:.60s}



/* 2) FULL-WIDTH IMPACT RAIL — 서비스 키워드를 큰 비주얼 자산처럼 사용 */












@keyframes impactLeft{to{transform:translateX(-50%)}}
@keyframes impactRight{from{transform:translateX(-50%)}to{transform:translateX(0)}}

/* 3) 섹션마다 큰 워터마크 타이포 — 화면 전환 감각 강화 */
.identity,.market-section,.youtube-section,.work{position:relative;overflow:hidden}
.identity::before,.market-section::before,.youtube-section::before,.work::before{
  position:absolute;right:-.03em;top:54px;
  font:800 clamp(76px,13vw,190px)/.8 "Inter","Pretendard",sans-serif;
  letter-spacing:-.065em;pointer-events:none;user-select:none;z-index:0;
}
.identity::before{content:"IDENTITY";color:rgba(248,229,207,.025)}
.market-section::before{content:"PLATFORM";color:rgba(24,16,11,.035)}
.youtube-section::before{content:"YOUTUBE";color:rgba(248,229,207,.025)}

.identity>.container,.market-section>.container,.youtube-section>.container,.work>.container{position:relative;z-index:1}

/* 4) MARKET — 정보는 그대로, 큰 타이포 인덱스를 뒤에 배치 */






/* 5) SELECTED WORK — 같은 4개 사례를 전형적인 2x2 카드 대신 에디토리얼 모자이크로 */
@media(min-width:821px){
  .case-grid{grid-template-columns:repeat(12,1fr);gap:24px;align-items:start}
  .case-card:nth-child(1){grid-column:span 7}
  .case-card:nth-child(2){grid-column:span 5;margin-top:86px}
  .case-card:nth-child(3){grid-column:span 5}
  .case-card:nth-child(4){grid-column:span 7;margin-top:-34px}
  
  
}
.case-card{position:relative}
.case-card::after{
  position:absolute;right:18px;top:14px;z-index:4;
  font:800 11px/1 "Inter",sans-serif;letter-spacing:.16em;color:rgba(255,250,244,.72);
  background:rgba(13,8,5,.62);backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px);
  border:1px solid rgba(248,229,207,.12);border-radius:999px;padding:8px 10px;
}
.case-card:nth-child(1)::after{content:"PROJECT 01"}
.case-card:nth-child(2)::after{content:"PROJECT 02"}
.case-card:nth-child(3)::after{content:"PROJECT 03"}
.case-card:nth-child(4)::after{content:"PROJECT 04"}

/* 6) 프로젝트 이미지 위에 아주 약한 스캔라인 — hover 때만 보임 */


@keyframes caseScan{to{top:110%}}

/* 7) 헤드라인 아래 짧은 시스템 라인 — 섹션들이 하나의 디자인 언어로 이어짐 */



@media(max-width:820px){
  
  
  .identity::before,.market-section::before,.youtube-section::before,.work::before{top:34px;font-size:27vw}
  
}

@media (prefers-reduced-motion:reduce){
  .hero-desc,.hero-cta,.hero-meta{opacity:1;transform:none;animation:none}
  
}


/* ── SELECTED WORK / DUAL CAMPAIGN MARQUEE ────────────────── */
/* Korea one row + Japan one row. Temporary thumbnails are intentionally duplicated
   and can later be replaced one-by-one without changing the layout. */














@keyframes workMarqueeLeft{
  from{transform:translate3d(0,0,0)}
  to{transform:translate3d(calc(-50% - 9px),0,0)}
}








@keyframes workSheen{to{transform:skewX(-16deg) translateX(620%)}}







/* The previous 2x2/mosaic work-card rules stay in the stylesheet for backwards
   compatibility, but the new Selected Work markup no longer uses .case-grid/.case-card. */
@media(max-width:820px){
  
  
  
  
  
  
  
  
  
  
  
  
  @keyframes workMarqueeLeft{
    from{transform:translate3d(0,0,0)}
    to{transform:translate3d(calc(-50% - 6px),0,0)}
  }
  
}




/* ============================================================
   LUEN V2 — Strategic redesign
   Evidence-first structure / premium editorial rhythm
   ============================================================ */

.hero-desc{max-width:620px}

.proof-strip{
  background:#0b0604;
  border-block:1px solid var(--line);
}
.proof-grid{
  display:grid;grid-template-columns:repeat(4,1fr);
  padding-block:0;
}
.proof-item{
  min-height:190px;padding:34px 28px 30px;
  border-right:1px solid var(--line);position:relative;
  display:flex;flex-direction:column;justify-content:flex-end;
}
.proof-item:first-child{border-left:1px solid var(--line)}
.proof-item::before{
  content:"";position:absolute;left:28px;top:30px;width:7px;height:7px;
  border-radius:50%;background:var(--orange);box-shadow:0 0 18px rgba(244,125,53,.35);
}
.proof-kicker{
  position:absolute;top:29px;left:48px;
  font:700 9px/1 "Inter",sans-serif;letter-spacing:.18em;color:var(--muted-2);
}
.proof-item strong{font:750 clamp(18px,2vw,27px)/1.05 "Inter","Pretendard",sans-serif;letter-spacing:-.035em;color:var(--cream)}
.proof-item p{margin-top:11px;font-size:12px;line-height:1.75;color:var(--muted-2);max-width:250px}

/* Move work forward and make it feel like evidence, not another information section */







/* Identity: one memorable signature diagram instead of repeated cards */
.identity{padding-top:146px}
.identity-top{max-width:820px}
.identity-signature{
  display:grid;grid-template-columns:1fr minmax(220px,.72fr) 1fr;
  align-items:center;margin-top:78px;min-height:330px;
  border-block:1px solid var(--line);
}
.identity-side{padding:48px 42px}
.identity-side strong{display:block;margin-top:18px;font-size:clamp(29px,3.4vw,48px);line-height:1.06;letter-spacing:-.05em}
.identity-side p{margin-top:20px;color:var(--muted-2);font-size:13px;line-height:1.8}
.signature-label{font:700 9px/1 "Inter",sans-serif;letter-spacing:.19em;color:var(--orange)}
.identity-audience{text-align:right}
.identity-center{position:relative;height:100%;display:flex;align-items:center;justify-content:center}
.identity-line{position:absolute;top:50%;height:1px;background:linear-gradient(90deg,transparent,var(--orange),transparent);opacity:.55;width:48%}
.identity-line.left{right:62%}.identity-line.right{left:62%}
.identity-core{
  width:154px;height:154px;border:1px solid rgba(244,125,53,.55);border-radius:50%;
  display:flex;flex-direction:column;align-items:center;justify-content:center;
  background:radial-gradient(circle at 50% 45%,rgba(244,125,53,.14),transparent 65%),var(--bg);
  box-shadow:0 0 55px rgba(244,125,53,.05);position:relative;z-index:2;
}
.identity-core span{font:800 24px/1 "Inter",sans-serif;letter-spacing:.12em;color:var(--orange)}
.identity-core small{margin-top:12px;font:700 8px/1 "Inter",sans-serif;letter-spacing:.19em;color:var(--muted-2)}









/* Platform section: keep the strong light transition but improve hierarchy */




/* End-to-end system replaces generic six-card grid */












/* Contact should feel finished, not like a prototype */


@media(max-width:1100px){
  .proof-grid{grid-template-columns:repeat(2,1fr)}
  .proof-item:nth-child(2){border-right:1px solid var(--line)}
  .proof-item:nth-child(n/**/+3){border-top:1px solid var(--line)}
  
  
  
  .identity-signature{grid-template-columns:1fr 210px 1fr}
}
@media(max-width:768px){
  .proof-grid{grid-template-columns:1fr}
  .proof-item{min-height:145px;border-left:1px solid var(--line);border-right:1px solid var(--line);border-top:1px solid var(--line)}
  .proof-item:first-child{border-top:0}
  .identity-signature{grid-template-columns:1fr;margin-top:54px}
  .identity-side{padding:38px 24px;text-align:left}
  .identity-audience{text-align:left;border-top:1px solid var(--line)}
  .identity-center{height:190px;border-top:1px solid var(--line)}
  .identity-line{display:none}
  .identity-core{width:126px;height:126px}
  
  
  
  
  
  
  
  
  
  
  
}



/* ============================================================
   LUEN V2.1 — real thumbnail proof + short-form preview
   ============================================================ */
.logo{gap:8px;position:relative}
.logo-word{font:850 22px/1 "Inter",sans-serif;letter-spacing:.20em;color:var(--cream)}
.logo-signal{width:7px;height:7px;border-radius:50%;background:var(--orange);box-shadow:0 0 0 5px rgba(244,125,53,.08);transform:translateY(-5px)}
.footer-brand .logo-word{font-size:19px}
.footer-brand .logo-signal{width:6px;height:6px}

.proof-grid-numbers .proof-item strong{font-size:clamp(34px,4vw,58px);color:var(--orange-2);letter-spacing:-.065em}



















































@media(max-width:1020px){
  
  
}
@media(max-width:820px){
  
  
  
  
}

@media(prefers-reduced-motion:reduce){}


/* ============================================================
   LUEN V2.2 VERIFIED SAFE PATCH
   original PROOF / IDENTITY CSS preserved intact
   ============================================================ */



.portfolio{margin-top:76px;display:grid;gap:70px}





















@media(max-width:820px){
  .portfolio{margin-top:58px;gap:52px}
  
  
}
@media(max-width:480px){}
@media(prefers-reduced-motion:reduce){.portfolio-viewport{overflow-x:auto;scrollbar-width:none}.portfolio-viewport::-webkit-scrollbar{display:none}}



/* ============================================================
   LUEN V5.1 — hero / proof / identity refinement patch
   ============================================================ */


/* HERO network visual impact */












@keyframes heroOrbitOuter{
  0%{transform:translate(-50%,-50%) rotate(0deg)}
  100%{transform:translate(-50%,-50%) rotate(360deg)}
}
@keyframes heroOrbitInner{
  0%{transform:translate(-50%,-50%) rotate(0deg)}
  100%{transform:translate(-50%,-50%) rotate(-360deg)}
}
@keyframes linkFlow{
  0%{stroke-dashoffset:0}
  100%{stroke-dashoffset:-12}
}
@keyframes centerPulse{
  0%,100%{transform:scale(.98);opacity:.35}
  50%{transform:scale(1.02);opacity:.8}
}
@keyframes nodeFloat{
  0%,100%{transform:translateY(0)}
  50%{transform:translateY(-6px)}
}

/* PROOF uniform rhythm */
.proof-grid{
  align-items:stretch;
}
.proof-item{
  min-height:214px;
  padding:74px 28px 32px;
  justify-content:flex-start;
}
.proof-item strong{
  display:block;
  min-height:72px;
  margin:0;
  line-height:.92;
}
.proof-grid-numbers .proof-item strong{
  font-size:clamp(56px,5.4vw,86px);
}
.proof-item p{
  margin-top:10px;
  min-height:44px;
  max-width:290px;
}


/* IDENTITY impact */
.identity-signature{
  position:relative;
  overflow:hidden;
}
.identity-signature::before{
  content:"";
  position:absolute;
  inset:-20% auto -20% -18%;
  width:36%;
  background:linear-gradient(90deg,transparent,rgba(244,125,53,.08),transparent);
  transform:skewX(-18deg) translateX(-180%);
  animation:identitySweep 9s ease-in-out infinite;
  pointer-events:none;
}
.identity-side strong{
  position:relative;
}
.identity-side strong::after{
  content:"";
  position:absolute;
  left:0;
  bottom:-14px;
  width:58px;
  height:2px;
  background:linear-gradient(90deg,var(--orange),transparent);
  opacity:.9;
}
.identity-audience strong::after{
  left:auto;
  right:0;
  background:linear-gradient(270deg,var(--orange),transparent);
}
.identity-core{
  overflow:visible;
  box-shadow:0 0 0 1px rgba(244,125,53,.06) inset,0 0 38px rgba(244,125,53,.08);
}
.identity-core::before,.identity-core::after{
  content:"";
  position:absolute;
  inset:-16px;
  border-radius:50%;
  border:1px solid rgba(244,125,53,.16);
  opacity:.55;
}
.identity-core::before{animation:identityPulse 4.8s ease-in-out infinite}
.identity-core::after{
  inset:-34px;
  border-color:rgba(244,125,53,.08);
  opacity:.35;
  animation:identityPulse 4.8s ease-in-out infinite 1.8s;
}
.identity-line{
  overflow:hidden;
}
.identity-line::after{
  content:"";
  position:absolute;
  top:0;
  left:-18%;
  width:18%;
  height:1px;
  background:linear-gradient(90deg,transparent,rgba(244,125,53,.95),transparent);
  filter:blur(.2px);
  animation:lineSignal 5.5s linear infinite;
}


@keyframes identitySweep{
  0%,18%{transform:skewX(-18deg) translateX(-200%);opacity:0}
  26%,56%{transform:skewX(-18deg) translateX(290%);opacity:1}
  100%{transform:skewX(-18deg) translateX(290%);opacity:0}
}
@keyframes identityPulse{
  0%,100%{transform:scale(.97);opacity:.16}
  50%{transform:scale(1.04);opacity:.6}
}
@keyframes lineSignal{
  0%{left:-18%}
  100%{left:100%}
}

@media(max-width:1100px){
  .proof-item{
    min-height:198px;
  }
}
@media(max-width:767px){
  
  .proof-item{
    min-height:unset;
    padding:72px 22px 28px;
  }
  .proof-item strong,.proof-item p{
    min-height:unset;
  }
  .identity-signature::before,.identity-core::after{
    display:none;
  }
}



/* ============================================================
   LUEN V6 — focus-driven visual system
   ============================================================ */
.identity{padding-bottom:132px}
.identity-signature{margin-bottom:0}

.market-network-v2{padding:138px 0;background:#0e0805;overflow:hidden}
.market-v2-head,.youtube-v2-head,.case-head,.campaign-v2-head,.process-v2-head{display:grid;grid-template-columns:1.15fr .85fr;gap:72px;align-items:end}
.market-v2-head .section-copy,.youtube-v2-head .section-copy,.case-head .section-copy,.campaign-v2-head .section-copy,.process-v2-head .section-copy{margin:0 0 6px}
.market-map{position:relative;min-height:620px;margin-top:72px;border:1px solid var(--line);border-radius:32px;background:radial-gradient(circle at 50% 50%,rgba(244,125,53,.09),transparent 34%),#0a0604;overflow:hidden}

.market-map-lines{position:absolute;inset:0;width:100%;height:100%}.market-map-lines path{fill:none;stroke:rgba(244,125,53,.28);stroke-width:1.15;stroke-dasharray:8 10;animation:marketRoute 12s linear infinite}
.market-hub{position:absolute;left:50%;top:50%;width:170px;height:170px;border-radius:50%;transform:translate(-50%,-50%);display:flex;flex-direction:column;align-items:center;justify-content:center;border:1px solid rgba(244,125,53,.62);background:radial-gradient(circle,rgba(244,125,53,.16),rgba(13,8,5,.96) 66%);box-shadow:0 0 0 18px rgba(244,125,53,.025),0 0 0 38px rgba(244,125,53,.015);z-index:4}

.market-hub span{font:800 27px/1 "Inter",sans-serif;letter-spacing:.14em;color:var(--orange-2)}.market-hub small{margin-top:12px;text-align:center;font:700 7px/1.55 "Inter",sans-serif;letter-spacing:.17em;color:var(--muted-2)}.market-hub i{width:5px;height:5px;border-radius:50%;background:var(--orange);margin-top:12px;box-shadow:0 0 14px var(--orange)}

.platform-node{position:absolute;min-width:126px;padding:13px 15px;border-radius:15px;border:1px solid rgba(248,229,207,.12);background:rgba(13,8,5,.82);color:var(--cream);text-align:left;box-shadow:0 18px 48px rgba(0,0,0,.22);backdrop-filter:blur(9px);transition:.3s ease;animation:nodeBreath 5s ease-in-out infinite}.platform-node b{display:block;font:700 11px/1 "Inter",sans-serif}.platform-node span{display:block;margin-top:7px;font-size:9px;color:var(--muted-2)}.platform-node:hover{transform:translateY(-4px);border-color:rgba(244,125,53,.45);background:rgba(244,125,53,.07)}



@keyframes marketRoute{to{stroke-dashoffset:-90}}@keyframes hubPulse{50%{transform:scale(1.05);opacity:.72}}@keyframes nodeBreath{50%{box-shadow:0 18px 48px rgba(0,0,0,.22),0 0 0 1px rgba(244,125,53,.06) inset}}

.youtube-v2{padding:144px 0;background:#130b07;overflow:hidden}.yt-action-flow{position:relative;border:1px solid var(--line);border-radius:26px;padding:28px 28px 26px;background:rgba(13,8,5,.52);display:grid;grid-template-columns:1fr;gap:0}.yt-action-flow article{position:relative;padding:20px 18px 20px 54px;border-bottom:1px solid var(--line);z-index:2}.yt-action-flow article:last-child{border-bottom:0}.yt-action-flow article span{position:absolute;left:13px;top:22px;font:700 9px/1 "Inter",sans-serif;color:var(--orange)}.yt-action-flow article b{font:750 14px/1 "Inter",sans-serif;letter-spacing:.1em;color:var(--cream)}.yt-action-flow article p{margin-top:8px;font-size:11px;color:var(--muted-2)}.yt-flow-line{position:absolute;left:47px;top:49px;bottom:49px;width:1px;background:rgba(244,125,53,.15)}.yt-flow-line i{position:absolute;left:-2px;top:0;width:5px;height:34px;border-radius:999px;background:linear-gradient(var(--orange),transparent);animation:flowSignal 4.2s linear infinite}
@keyframes playPulse{50%{transform:scale(1.06);box-shadow:0 0 0 10px rgba(244,125,53,.035)}}@keyframes videoProgress{0%,100%{width:58%}50%{width:78%}}@keyframes flowSignal{to{top:calc(100% - 34px)}}





.case-studies{padding:148px 0;background:#0d0805}.case-grid{display:grid;grid-template-columns:repeat(12,1fr);gap:18px;margin-top:76px}.case-card{grid-column:span 6;border:1px solid var(--line);border-radius:24px;overflow:hidden;background:#120b07;display:grid;grid-template-columns:44% 56%;min-height:330px;transition:transform .3s ease,border-color .3s ease}.case-card:hover{transform:translateY(-5px);border-color:rgba(244,125,53,.26)}.case-05,.case-06{grid-column:span 6;min-height:290px}.case-image{position:relative;overflow:hidden}.case-image img{width:100%;height:100%;object-fit:cover;filter:saturate(.72) brightness(.74);transition:transform .6s ease}.case-card:hover .case-image img{transform:scale(1.04)}.case-image::after{content:"";position:absolute;inset:0;background:linear-gradient(90deg,transparent,rgba(18,11,7,.42))}.case-image>span{position:absolute;left:18px;top:18px;z-index:2;width:34px;height:34px;border-radius:50%;display:grid;place-items:center;border:1px solid rgba(248,229,207,.2);background:rgba(13,8,5,.55);font:700 8px/1 "Inter",sans-serif;color:var(--orange-2)}.case-body{padding:28px 26px 26px;display:flex;flex-direction:column}.case-body>small{font:700 8px/1 "Inter",sans-serif;letter-spacing:.12em;color:var(--orange)}.case-body h3{margin-top:14px;font-size:22px;line-height:1.15;letter-spacing:-.04em}.case-cat{margin-top:8px;font:600 8px/1.4 "Inter",sans-serif;letter-spacing:.08em;color:var(--muted-2)}.case-metric{margin-top:28px;padding-top:20px;border-top:1px solid var(--line)}.case-metric span{display:block;font:700 8px/1 "Inter",sans-serif;letter-spacing:.11em;color:var(--muted-2)}.case-metric strong{display:block;margin-top:8px;font:800 clamp(26px,3vw,43px)/1 "Inter",sans-serif;letter-spacing:-.045em;color:var(--orange-2)}.case-desc{margin-top:auto;padding-top:18px;font-size:11.5px;line-height:1.8;color:var(--muted)}

.campaign-system-v2{padding:145px 0;background:#130b07}.campaign-control{position:relative;display:grid;grid-template-columns:repeat(6,1fr);margin-top:80px;border:1px solid var(--line);border-radius:24px;overflow:hidden;background:#0d0805}.campaign-control article{position:relative;min-height:300px;padding:30px 22px 26px;border-right:1px solid var(--line);z-index:2;transition:background .25s}.campaign-control article:last-child{border-right:0}.campaign-control article:hover{background:rgba(244,125,53,.04)}.campaign-control article i{font:700 9px/1 "Inter",sans-serif;color:var(--orange);font-style:normal}.campaign-control article b{display:block;margin-top:60px;font:750 13px/1 "Inter",sans-serif;letter-spacing:.09em}.campaign-control article p{margin-top:14px;font-size:11px;line-height:1.65;color:var(--muted-2)}.campaign-control article small{position:absolute;left:22px;bottom:24px;font:600 7px/1.45 "Inter",sans-serif;letter-spacing:.09em;color:rgba(244,125,53,.62)}@keyframes railMove{0%,100%{left:-10%}50%{left:82%}}



.process-timeline-v2{padding:145px 0;background:#120a06}.timeline-shell{position:relative;display:grid;grid-template-columns:repeat(5,1fr);margin-top:76px;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}.timeline-shell article{position:relative;min-height:230px;padding:42px 24px 28px;border-right:1px solid var(--line)}.timeline-shell article:first-of-type{border-left:1px solid var(--line)}.timeline-shell article>span{font:700 8px/1 "Inter",sans-serif;letter-spacing:.12em;color:var(--orange)}.timeline-shell article b{display:block;margin-top:42px;font-size:16px}.timeline-shell article p{margin-top:13px;font-size:11px;line-height:1.7;color:var(--muted-2)}.timeline-shell article::before{content:"";position:absolute;left:24px;top:-4px;width:7px;height:7px;border-radius:50%;background:var(--orange);box-shadow:0 0 0 8px rgba(244,125,53,.035)}.timeline-axis{position:absolute;left:0;right:0;top:0;height:1px}.timeline-axis span{position:absolute;left:-8%;top:-1px;width:18%;height:2px;background:linear-gradient(90deg,transparent,var(--orange),transparent);animation:timelineScan 7s linear infinite}@keyframes timelineScan{to{left:90%}}

.final-scene{position:relative;min-height:780px;display:flex;align-items:center;justify-content:center;background:#090503;overflow:hidden;border-top:1px solid var(--line)}.final-scene-inner{position:relative;z-index:3;text-align:center;max-width:920px}.final-kicker{font:700 9px/1 "Inter",sans-serif;letter-spacing:.18em;color:var(--orange)}.final-scene h2{margin-top:28px;font-size:clamp(48px,7.5vw,104px);line-height:.95;letter-spacing:-.065em}.final-scene h2 em{font-style:normal;color:var(--orange)}.final-scene p{margin:34px auto 0;max-width:620px;font-size:14px;line-height:1.9;color:var(--muted)}.final-scene .btn{margin-top:34px}

@media(max-width:1100px){.market-v2-head,.youtube-v2-head,.case-head,.campaign-v2-head,.process-v2-head{grid-template-columns:1fr;gap:42px}.market-map{min-height:650px}.case-card{grid-column:span 12}.campaign-control{grid-template-columns:repeat(3,1fr)}.campaign-control article:nth-child(3){border-right:0}.campaign-control article:nth-child(-n/**/+3){border-bottom:1px solid var(--line)}.timeline-shell{grid-template-columns:repeat(2,1fr)}.timeline-shell article{border-top:1px solid var(--line)}}
@media(max-width:767px){.market-network-v2,.youtube-v2,.case-studies,.campaign-system-v2,.process-timeline-v2{padding:96px 0}.market-map{min-height:760px;border-radius:24px}.market-map-lines{display:none}.market-hub{width:130px;height:130px;top:49%}.platform-node{min-width:102px;padding:10px 11px}.yt-action-flow{padding:18px}.case-grid{grid-template-columns:1fr}.case-card{grid-column:auto;grid-template-columns:1fr;min-height:0}.case-image{aspect-ratio:16/9}.case-body{min-height:300px}.campaign-control{grid-template-columns:1fr}.campaign-control article{min-height:190px;border-right:0;border-bottom:1px solid var(--line)}.campaign-control article b{margin-top:34px}.campaign-control article:last-child{border-bottom:0}.timeline-shell{grid-template-columns:1fr}.timeline-shell article{min-height:170px;border-right:1px solid var(--line)}.final-scene{min-height:680px}.final-scene h2{font-size:clamp(46px,15vw,72px)}}
@media(prefers-reduced-motion:reduce){.market-map-lines path,.platform-node,.yt-flow-line i,.timeline-axis span{animation:none!important}}


/* === V6.1 stability overrides === */
.market-map{min-height:660px!important}
.market-map-lines{display:block!important}
.market-map-lines path{fill:none;stroke:rgba(244,125,53,.38)!important;stroke-width:1.7!important;stroke-dasharray:10 8!important;stroke-linecap:round;opacity:.92}
.market-side-label{position:absolute;z-index:3;display:grid;gap:8px}
.market-side-label b{font:800 58px/.9 "Inter",sans-serif;letter-spacing:-.06em;color:rgba(248,229,207,.12)}
.market-side-label span{font:800 15px/1 "Inter",sans-serif;letter-spacing:.12em;color:var(--cream)}
.market-side-label small{font:700 8px/1 "Inter",sans-serif;letter-spacing:.13em;color:var(--orange-2)}
.market-side-label.jp{left:78px;top:66px;text-align:left}
.market-side-label.kr{right:78px;top:66px;text-align:right}
.market-node{position:absolute;z-index:4;min-width:132px;padding:12px 14px;background:rgba(12,8,6,.92);box-shadow:0 20px 44px rgba(0,0,0,.22)}
.market-node b{display:block;font:800 12px/1 "Inter",sans-serif;color:var(--cream)}
.market-node span{display:block;margin-top:9px;font:600 10px/1 "Inter",sans-serif;color:var(--muted-2)}
.jp-youtube{left:78px;top:202px}.jp-instagram{left:176px;top:306px}.jp-tiktok{left:78px;top:420px}.jp-x{left:252px;top:474px}.jp-ameba{left:272px;top:154px}
.kr-google{left:826px;top:162px}.kr-youtube{left:1008px;top:204px}.kr-instagram{left:912px;top:306px}.kr-naver{left:1002px;top:420px}







.case-studies .case-grid{grid-template-columns:repeat(2,minmax(0,1fr))!important;gap:24px!important;align-items:stretch!important}
.case-studies .case-card,.case-studies .case-05,.case-studies .case-06{grid-column:auto/span 1!important;margin-top:0!important;min-height:0!important;display:grid!important;grid-template-columns:minmax(0,40%) minmax(0,60%)!important;align-self:stretch!important}
.case-studies .case-card:nth-child(1),.case-studies .case-card:nth-child(2),.case-studies .case-card:nth-child(3),.case-studies .case-card:nth-child(4),.case-studies .case-card:nth-child(5),.case-studies .case-card:nth-child(6){grid-column:auto/span 1!important;margin-top:0!important}
.case-studies .case-image{min-height:320px!important}
.case-studies .case-body{min-height:320px!important;padding:26px 24px 24px!important}
.case-studies .case-body h3{font-size:24px!important}
.case-studies .case-metric{margin-top:20px!important;padding-top:18px!important}
.case-studies .case-metric strong{font-size:clamp(26px,2.8vw,42px)!important}
.case-studies .case-desc{margin-top:auto!important;padding-top:18px!important}
@media(max-width:1100px){
  .case-studies .case-grid{grid-template-columns:1fr!important}
  .case-studies .case-card,.case-studies .case-05,.case-studies .case-06{grid-template-columns:1fr!important}
  .case-studies .case-image{aspect-ratio:16/9;min-height:0!important}
  .case-studies .case-body{min-height:0!important}
}
@media(max-width:767px){
  .market-map{min-height:860px!important}
  .market-side-label.jp{left:22px;top:24px}.market-side-label.kr{right:22px;top:auto;bottom:24px}
  .market-side-label b{font-size:44px}
  .market-hub{top:50%!important}
  .market-map-lines{display:block!important}
  .market-map-lines path{stroke-width:1.35!important;opacity:.6}
  .market-node{min-width:104px;padding:10px 11px}
  .jp-youtube{left:6%;top:28%}.jp-instagram{left:42%;top:20%}.jp-tiktok{left:7%;top:46%}.jp-x{left:20%;top:64%}.jp-ameba{left:54%;top:36%}
  .kr-google{left:53%;top:58%}.kr-youtube{left:74%;top:28%}.kr-instagram{left:54%;top:74%}.kr-naver{left:75%;top:49%}
  
}


/* === V6.2 QA polish + mobile optimization === */
html{scroll-behavior:smooth}
body{word-break:keep-all;overflow-x:hidden}
img{max-width:100%}
.section-copy h2,.identity-signature h2,.work-head h2,.youtube-v2-head h2,.market-v2-head h2,.case-head h2,.campaign-v2-head h2,.process-v2-head h2{word-break:keep-all;line-height:1.02}
.section-copy p,.identity-signature p,.case-desc{word-break:keep-all;line-height:1.72}
.work,.identity,.market-network-v2,.youtube-v2,.case-studies,.campaign-system-v2,.process-timeline-v2{overflow:hidden}

/* Section rhythm */
.market-v2-head,.youtube-v2-head,.case-head,.campaign-v2-head,.process-v2-head{align-items:end}
.market-v2-head .section-copy,.youtube-v2-head .section-copy,.case-head .section-copy,.campaign-v2-head .section-copy,.process-v2-head .section-copy{max-width:800px}
.case-head small,.market-v2-head small,.youtube-v2-head small,.campaign-v2-head small,.process-v2-head small{display:inline-block;margin-bottom:16px}

/* Hero polish */

.hero-layout{align-items:center}

.hero-desc{max-width:62ch}
.hero-meta{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:14px}
.hero-meta li{min-height:92px}

/* Proof / metrics alignment */






/* Selected work */





/* Identity / platform / youtube */
.identity-signature{padding-bottom:10px}
.market-map{margin-top:64px}

.market-hub small{letter-spacing:.14em}



/* Case studies cleanup */
.case-head{margin-bottom:8px}
.case-grid{margin-top:56px!important}
.case-card{border-radius:26px}
.case-body small,.case-cat{letter-spacing:.12em}
.case-body h3{line-height:1.05}
.case-body .case-cat{margin-top:10px}
.case-desc{margin-top:auto}

/* Client voice / process */

.timeline-shell article p{line-height:1.65}
.final-scene h2{word-break:keep-all}

/* Contact */



/* Tablet */
@media(max-width:1180px){
  .hero-layout{grid-template-columns:1fr;gap:42px}
  
  
  .hero-meta{grid-template-columns:repeat(3,minmax(0,1fr))}
  
  
}

/* Mobile comprehensive pass */
@media(max-width:767px){
  .container{width:calc(100% - 32px)!important}
  
  
  
  

  
  .hero-layout{grid-template-columns:1fr!important;gap:30px}
  .hero-kicker{margin-bottom:18px}
  
  .hero-desc{font-size:15px;line-height:1.75;max-width:none}
  .hero-cta{flex-direction:column;align-items:stretch;gap:12px}
  .hero-cta .btn{width:100%;justify-content:center}
  .hero-meta{grid-template-columns:1fr;gap:12px}
  .hero-meta li{min-height:0;padding:16px 16px 18px}
  
  

  .proof-strip{padding:28px 0 0}
  
  

  .work,.identity,.market-network-v2,.youtube-v2,.case-studies,.campaign-system-v2,.process-timeline-v2{padding:88px 0}
  .section-copy h2,.identity-signature h2,.work-head h2,.youtube-v2-head h2,.market-v2-head h2,.case-head h2,.campaign-v2-head h2,.process-v2-head h2{font-size:clamp(34px,11vw,48px);line-height:.96}
  .section-copy p,.identity-signature p{font-size:14px;line-height:1.72}

  
  
  
  
  
  
  
  

  .identity-signature{padding-bottom:0}
  .market-map{margin-top:42px;min-height:840px!important}
  
  .market-hub{width:122px!important;height:122px!important}
  .market-hub span{font-size:18px}
  .market-hub small{font-size:7px}
  .market-node{min-width:96px!important;max-width:112px;padding:9px 10px!important}
  .market-node b{font-size:11px!important}.market-node span{font-size:9px!important;line-height:1.35}

  .youtube-v2-head,.market-v2-head,.case-head,.campaign-v2-head,.process-v2-head{gap:28px!important}
  
  
  
  
  

  
  
  
  
  
  
  
  

  .case-grid{margin-top:42px!important;gap:18px!important}
  .case-card,.case-studies .case-card,.case-studies .case-05,.case-studies .case-06{grid-template-columns:1fr!important;border-radius:22px!important}
  .case-image,.case-studies .case-image{aspect-ratio:16/10!important;min-height:0!important}
  .case-body,.case-studies .case-body{padding:22px 18px 20px!important;min-height:0!important}
  .case-body h3{font-size:22px!important}
  .case-body .case-desc{padding-top:14px}

  .campaign-control{grid-template-columns:1fr!important}
  .campaign-control article{min-height:168px!important;padding:20px 18px}
  
  
  
  

  .timeline-shell{grid-template-columns:1fr!important}
  .timeline-shell article{min-height:156px!important;padding:22px 18px}
  .timeline-shell article b{font-size:18px}
  .timeline-shell article p{font-size:14px}

  
  
  
  

  .final-scene{min-height:600px!important;padding:88px 0}
  .final-scene h2{font-size:clamp(38px,12vw,56px)!important;line-height:.96}
  .final-scene p{font-size:14px;line-height:1.72}

  
  
  
  
  
  
}

@media(max-width:480px){
  
  
  
  
  .market-map{min-height:900px!important}
  .market-side-label b{font-size:38px!important}
  .market-side-label span{font-size:13px!important}
  .market-node{min-width:88px!important;max-width:102px}
  
  .final-scene{min-height:540px!important}
}


/* === V6.5 network overlap hotfix === */




/* === V6.6 rebuilt hero network section === */






@keyframes luenSweep{0%,100%{transform:translateX(-4%) skewX(-12deg);opacity:.35}50%{transform:translateX(10%) skewX(-12deg);opacity:.85}}



























/* v7.1 hotfix: remove unintended orange accent line on JP JAPAN card */






.market-map-lines{overflow:hidden}
.market-map-lines path{stroke-linejoin:round}

/* === V6.5 network overlap hotfix === */





/* === V6.4 targeted fixes: Client Voice fit + Hero network impact === */

/* CLIENT VOICE: prevent long sample copy from clipping/overflowing. */







/* HERO NETWORK: make the first visual read instantly without becoming neon/cyber. */






















@media(max-width:820px){
  
  
  
  
  
}
@media(max-width:560px){
  
  
  
  
  

  
  
  
  
  
  
  
  
}


/* === V6.5 network overlap hotfix === */





/* V7.3 — fixed cards + live signal system. Isolated from legacy network CSS. */



















































/* Tablet/mobile: normal document flow keeps cards structurally separated. */





.case-studies .case-head .section-copy{max-width:520px}
.case-studies .case-body>small{font-family:"Pretendard","Inter",sans-serif!important;letter-spacing:.04em!important;font-size:9px!important}
.case-studies .case-cat{font-family:"Pretendard","Inter",sans-serif!important;letter-spacing:.02em!important;font-size:9px!important}
.case-studies .case-metric span{font-family:"Pretendard","Inter",sans-serif!important;letter-spacing:.04em!important;font-size:9px!important}
.case-studies .case-metric strong{font-family:"Pretendard","Inter",sans-serif!important;letter-spacing:-.045em!important;line-height:1.12!important;word-break:keep-all}
.case-inquiry-cta{margin-top:34px;padding:36px 38px;border:1px solid rgba(248,229,207,.14);border-radius:24px;background:linear-gradient(135deg,rgba(244,125,53,.07),rgba(255,255,255,.018) 42%,rgba(255,255,255,.01));display:flex;align-items:center;justify-content:space-between;gap:42px;position:relative;overflow:hidden}
.case-inquiry-cta::before{content:"";position:absolute;width:240px;height:240px;right:-90px;top:-120px;border-radius:50%;background:radial-gradient(circle,rgba(244,125,53,.12),transparent 68%);pointer-events:none}
.case-inquiry-copy{position:relative;z-index:1;max-width:680px}
.case-inquiry-copy>span{display:block;font:700 9px/1 "Inter",sans-serif;letter-spacing:.15em;color:var(--orange);margin-bottom:15px}
.case-inquiry-copy h3{font-size:clamp(24px,2.4vw,36px);line-height:1.18;letter-spacing:-.045em;color:var(--cream)}
.case-inquiry-copy p{margin-top:12px;font-size:13px;line-height:1.75;color:var(--muted);word-break:keep-all}
.case-inquiry-btn{position:relative;z-index:1;flex:0 0 auto;display:inline-flex;align-items:center;justify-content:center;gap:14px;min-height:54px;padding:0 22px;border-radius:999px;background:var(--orange);color:#1a0c04;font:800 12px/1 "Pretendard","Inter",sans-serif;text-decoration:none;transition:transform .25s ease,background .25s ease}
.case-inquiry-btn i{font-style:normal;font-size:16px;transition:transform .25s ease}
.case-inquiry-btn:hover{background:var(--orange-2);transform:translateY(-2px)}
.case-inquiry-btn:hover i{transform:translateX(4px)}
@media(max-width:767px){
  .case-inquiry-cta{margin-top:24px;padding:28px 22px;display:block;border-radius:22px}
  .case-inquiry-copy h3{font-size:26px}
  .case-inquiry-copy p{font-size:12px}
  .case-inquiry-btn{width:100%;margin-top:24px;min-height:52px}
}


/* ============================================================
   LUEN V8 — unified corporate typography system
   Primary: Pretendard Variable / Latin UI: Inter / JP fallback: Noto Sans JP
   ============================================================ */
:root{
  --type-display: "Pretendard Variable", Pretendard, "Noto Sans JP", -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  --type-ui: Inter, "Pretendard Variable", Pretendard, "Noto Sans JP", sans-serif;
  --type-body: "Pretendard Variable", Pretendard, "Noto Sans JP", -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  --fs-body:16px;
  --fs-copy:16px;
  --fs-small:13.5px;
  --fs-caption:12px;
  --fs-label:10.5px;
}
html{font-size:16px}
body{
  font-family:var(--type-body)!important;
  font-size:var(--fs-body);
  font-weight:400;
  line-height:1.7;
  letter-spacing:-.008em;
  text-rendering:optimizeLegibility;
  -webkit-font-smoothing:antialiased;
  font-synthesis:none;
}
button,input,select,textarea{font-family:var(--type-body)}

/* Core hierarchy */
.section-title,.identity-statement,.identity-side strong,.final-scene h2{
  font-family:var(--type-display)!important;
  font-synthesis:none;
}

.section-title,.identity-statement{
  font-size:clamp(36px,3.8vw,54px)!important;
  line-height:1.12!important;
  letter-spacing:-.042em!important;
  font-weight:700!important;
  word-break:keep-all;
}
.section-copy,.hero-desc{
  font-family:var(--type-body)!important;
  font-size:var(--fs-copy)!important;
  line-height:1.78!important;
  letter-spacing:-.012em!important;
  font-weight:400!important;
  word-break:keep-all;
}
.hero-desc{max-width:660px!important;margin-top:30px!important}
.section-copy{max-width:680px!important;margin-top:22px!important}

/* UI labels: keep English technical tone, but never microscopic */
.eyebrow,.hero-kicker,.proof-kicker,.signature-label,.final-kicker,.portfolio-head span,.portfolio-head small,.portfolio-country,.case-body>small,.case-cat,.case-metric span,.campaign-control article i,.campaign-control article small,.timeline-shell article>span,.market-hub small,.work-lane-code{
  font-family:var(--type-ui)!important;
  font-size:var(--fs-label)!important;
  line-height:1.35!important;
  letter-spacing:.11em!important;
  font-weight:650!important;
}
.eyebrow,.hero-kicker{font-size:11px!important;letter-spacing:.14em!important}

/* Navigation / actions */
.logo{font-family:var(--type-ui)!important;font-size:21px!important;font-weight:750!important}


.btn{font-size:14px!important;font-weight:650!important;min-height:50px!important}

.top-strip .container{font-size:10.5px!important;letter-spacing:.1em!important}
.hero-meta{font-size:10.5px!important;letter-spacing:.11em!important}

/* Proof */
.proof-item strong{font-family:var(--type-ui)!important;font-size:clamp(25px,2.3vw,34px)!important;font-weight:700!important}
.proof-item p{font-size:13px!important;line-height:1.65!important}


/* Portfolio / selected work */





/* Identity */
.identity-side strong{font-size:clamp(30px,3vw,42px)!important;line-height:1.12!important;letter-spacing:-.038em!important;font-weight:650!important}
.identity-side p{font-size:13.5px!important;line-height:1.7!important}
.identity-core span{font-family:var(--type-ui)!important;font-size:24px!important}
.identity-core small{font-size:10px!important;line-height:1.35!important}

/* Hero network */







/* Platform network */
.market-side-label b{font-family:var(--type-ui)!important;font-size:50px!important}
.market-side-label span{font-family:var(--type-ui)!important;font-size:12px!important}
.platform-node b{font-family:var(--type-ui)!important;font-size:12px!important}
.platform-node span{font-size:10.5px!important;line-height:1.45!important}

.market-hub span{font-family:var(--type-ui)!important;font-size:27px!important}

/* YouTube / real guide / performance */

.yt-action-flow{font-size:11px!important;line-height:1.5!important}





/* Case studies */
.case-body h3{font-family:var(--type-display)!important;font-size:22px!important;line-height:1.24!important;letter-spacing:-.025em!important;font-weight:650!important}
.case-metric strong{font-family:var(--type-display)!important;font-size:clamp(27px,2.7vw,38px)!important;line-height:1.08!important;letter-spacing:-.035em!important;font-weight:750!important}
.case-desc{font-size:13.5px!important;line-height:1.72!important;letter-spacing:-.01em!important}




/* Campaign system */
.campaign-control article b{font-family:var(--type-display)!important;font-size:15px!important;line-height:1.35!important;letter-spacing:-.01em!important;font-weight:650!important}
.campaign-control article p{font-size:12.5px!important;line-height:1.65!important}
.campaign-control article small{font-size:9.5px!important}


/* Client voice */





/* Process */
.timeline-shell article b{font-family:var(--type-display)!important;font-size:17px!important;line-height:1.35!important;font-weight:650!important}
.timeline-shell article p{font-size:12.5px!important;line-height:1.65!important}

/* FAQ */



/* Final conversion section */
.final-scene h2{
  font-size:clamp(44px,5.6vw,72px)!important;
  line-height:1.02!important;
  letter-spacing:-.05em!important;
  font-weight:700!important;
}
.final-scene p{font-size:15.5px!important;line-height:1.75!important}


label{font-size:12.5px}

.footer-brand p,.footer-links a{font-size:12px!important;line-height:1.65!important}
.footer-bottom p{font-size:10.5px!important;line-height:1.55!important}

/* Specificity fixes for legacy layers */
.case-studies .case-body>small,.case-studies .case-cat,.case-studies .case-metric span{
  font-family:var(--type-ui)!important;
  font-size:10px!important;
  line-height:1.4!important;
  letter-spacing:.055em!important;
  font-weight:650!important;
}
.case-studies .case-metric strong{
  font-family:var(--type-display)!important;
  font-weight:750!important;
  line-height:1.1!important;
  letter-spacing:-.035em!important;
}
.case-inquiry-copy>span{font-family:var(--type-ui)!important;font-size:10px!important;line-height:1.3!important;letter-spacing:.11em!important}
.case-inquiry-copy h3{font-family:var(--type-display)!important;font-size:clamp(26px,2.6vw,36px)!important;line-height:1.22!important;font-weight:650!important}
.case-inquiry-copy p{font-size:14.5px!important;line-height:1.7!important}
.case-inquiry-btn{font-family:var(--type-body)!important;font-size:13px!important;font-weight:700!important}





/* Microcopy normalization: no meaningful UI copy below ~10px */
.market-side-label small,.yt-action-flow article span,.case-image>span,.portfolio-meta span,.portfolio-meta b{
  font-family:var(--type-ui)!important;
  font-size:10px!important;
  line-height:1.35!important;
  letter-spacing:.08em!important;
  font-weight:650!important;
}

.yt-action-flow article p{font-size:12.5px!important;line-height:1.6!important}




/* Tablet */
@media(max-width:1100px){
  :root{--fs-body:15.5px;--fs-copy:15.5px;--fs-small:13px;--fs-caption:11.5px;--fs-label:10px}
  
  .section-title,.identity-statement{font-size:clamp(36px,5.5vw,52px)!important}
  
  
  .final-scene h2{font-size:clamp(42px,7vw,66px)!important}
}

/* Mobile: readable, not miniaturized desktop */
@media(max-width:767px){
  :root{--fs-body:15px;--fs-copy:15px;--fs-small:13px;--fs-caption:11.5px;--fs-label:10px}
  body{line-height:1.68}
  
  .section-title,.identity-statement{font-size:clamp(30px,8.6vw,40px)!important;line-height:1.18!important;letter-spacing:-.035em!important}
  .section-copy,.hero-desc{font-size:15px!important;line-height:1.72!important}
  .eyebrow,.hero-kicker{font-size:10px!important;letter-spacing:.12em!important}
  .btn{font-size:13.5px!important}
  .proof-item strong{font-size:26px!important}
  .proof-item p{font-size:12.5px!important}
  .identity-side strong{font-size:29px!important}
  
  .market-side-label b{font-size:38px!important}
  .case-body h3{font-size:20px!important}
  .case-metric strong{font-size:30px!important}
  .case-desc{font-size:13px!important}
  
  
  
  .case-inquiry-copy>span{font-size:10px!important}
  .case-inquiry-copy h3{font-size:25px!important}
  .case-inquiry-copy p{font-size:13.5px!important}
  
  
  
  
  .timeline-shell article b{font-size:16px!important}
  .timeline-shell article p{font-size:12.5px!important}
  
  
  .final-scene h2{font-size:clamp(38px,11vw,54px)!important;line-height:1.07!important;letter-spacing:-.045em!important}
  .final-scene p{font-size:14.5px!important;line-height:1.7!important}
}

/* V8.1 — Case Study typography rebalance: metric meaning + result share one visual level */
.case-studies .case-body>small{
  font-size:11.5px!important;
  line-height:1.35!important;
  letter-spacing:.035em!important;
  font-weight:650!important;
}
.case-studies .case-cat{
  margin-top:9px!important;
  font-size:11.5px!important;
  line-height:1.45!important;
  letter-spacing:.015em!important;
  font-weight:500!important;
}
.case-studies .case-metric{
  display:flex!important;
  align-items:baseline!important;
  flex-wrap:wrap!important;
  gap:7px!important;
  margin-top:24px!important;
  padding-top:19px!important;
}
.case-studies .case-metric span,.case-studies .case-metric strong{
  display:inline!important;
  margin:0!important;
  font-family:var(--type-display)!important;
  font-size:20px!important;
  line-height:1.35!important;
  letter-spacing:-.02em!important;
  word-break:keep-all!important;
}
.case-studies .case-metric span{
  color:rgba(248,229,207,.78)!important;
  font-weight:560!important;
}
.case-studies .case-metric strong{
  color:var(--orange-2)!important;
  font-weight:720!important;
}
.case-studies .case-desc{
  padding-top:20px!important;
  font-size:14px!important;
  line-height:1.72!important;
}
@media(max-width:640px){
  .case-studies .case-body>small,.case-studies .case-cat{font-size:11px!important}
  .case-studies .case-metric{gap:6px!important;margin-top:20px!important;padding-top:17px!important}
  .case-studies .case-metric span,.case-studies .case-metric strong{font-size:18px!important;line-height:1.4!important}
  .case-studies .case-desc{font-size:13.5px!important;padding-top:17px!important}
}


/* V8.3 — copy, readability and market-line polish */
.hero-desc .hero-desc-line{display:block;margin-bottom:10px}
.hero-desc strong{display:block}

/* Selected Work: keep the message editorial, not presentation-like. */



/* Platform headline must remain readable; only the key phrase is orange. */
#platforms .market-v2-head .section-title,#platforms .market-v2-head .section-title > span{
  color:var(--cream)!important;
  -webkit-text-fill-color:var(--cream)!important;
  opacity:1!important;
}
#platforms .market-v2-head .section-title em{
  color:var(--orange)!important;
  -webkit-text-fill-color:var(--orange)!important;
  opacity:1!important;
}
#platforms .market-v2-head .section-copy{
  color:rgba(248,229,207,.72)!important;
}

/* Network routes begin at the LUEN hub perimeter, never through the hub. */
#platforms .market-map-lines{z-index:2!important;overflow:visible!important}
#platforms .market-map-lines path{
  stroke:rgba(244,125,53,.48)!important;
  stroke-width:1.55!important;
  stroke-dasharray:10 9!important;
  stroke-linecap:round!important;
  vector-effect:non-scaling-stroke;
}
#platforms .market-hub{z-index:5!important}

@media(max-width:767px){
  .hero-desc .hero-desc-line{margin-bottom:8px}
  
}


/* V8.4 — continuous top ticker, Selected Work editorial balance, platform route cutout, section rhythm */

/* Top ticker now uses the exact same measured/cloned infinite-loop engine as the lower marquee. */
.top-strip{overflow:hidden!important;min-height:36px;display:flex;align-items:center}
.top-strip-track{display:flex;width:max-content;will-change:transform;align-items:center}
.top-strip-set{display:flex;flex:0 0 auto;align-items:center;gap:22px;padding-right:38px;white-space:nowrap;min-height:36px;color:var(--muted);font:650 10.5px/1 "Inter","Pretendard",sans-serif;letter-spacing:.105em;text-transform:uppercase}
.top-strip-set span{display:inline-flex;align-items:center;gap:11px}
.top-strip-set span i{display:block;width:5px;height:5px;border-radius:50%;background:var(--orange);box-shadow:0 0 10px rgba(244,125,53,.55);animation:statusPulse 2.5s ease-in-out infinite}
.top-strip-set b{color:var(--orange-2);font-weight:700}
.top-strip-set em{font-style:normal;color:rgba(248,229,207,.26)}

/* Selected Work: three intentional headline lines + a compact, readable copy block. */







/* Platform routes: SVG mask removes the centre completely; opaque hub prevents any bleed-through. */
#platforms .market-hub{background:radial-gradient(circle at 50% 34%,rgba(244,125,53,.17),rgba(13,8,5,1) 67%),#0d0805!important}
#platforms .market-map-lines path{stroke:rgba(244,125,53,.48)!important}

/* Tighten the handoff between LUEN Identity and Cross-border Platforms. */
#about.identity{padding-bottom:56px!important}
#platforms.market-network-v2{padding-top:64px!important}

@media(max-width:1280px){
  
  
  
}
@media(max-width:767px){
  .top-strip-set{gap:17px;padding-right:28px;font-size:9.5px;min-height:34px}
  .top-strip{min-height:34px}
  
  
  
  
  
  #about.identity{padding-bottom:44px!important}
  #platforms.market-network-v2{padding-top:52px!important}
}
@media(prefers-reduced-motion:reduce){.top-strip{overflow-x:auto}.top-strip-track{transform:none!important}.top-strip-set span i{animation:none!important}}


/* V8.5 — balanced platform spacing + full VIEW→ACTION signal loop */
@media(min-width:768px){
  #platforms .market-map{min-height:680px!important}
  #platforms .market-node{
    width:176px!important;min-width:176px!important;max-width:176px!important;
    min-height:64px;padding:15px 16px!important;border-radius:18px!important;
  }
  #platforms .market-node b{font-size:13px!important}
  #platforms .market-node span{font-size:10px!important;margin-top:9px!important}

  /* Japan: staggered outward fan with deliberate vertical breathing room. */
  #platforms .jp-ameba{left:22%!important;top:19%!important}
  #platforms .jp-youtube{left:5%!important;top:30%!important}
  #platforms .jp-instagram{left:14%!important;top:47%!important}
  #platforms .jp-tiktok{left:5%!important;top:65%!important}
  #platforms .jp-x{left:20%!important;top:76%!important}

  /* Korea: mirrored rhythm so cards never crowd each other. */
  #platforms .kr-google{left:auto!important;right:22%!important;top:19%!important}
  #platforms .kr-youtube{left:auto!important;right:5%!important;top:30%!important}
  #platforms .kr-instagram{left:auto!important;right:14%!important;top:47%!important}
  #platforms .kr-naver{left:auto!important;right:5%!important;top:65%!important}
}
@media(min-width:768px) and (max-width:1100px){
  #platforms .market-node{width:144px!important;min-width:144px!important;max-width:144px!important;padding:13px 14px!important}
  #platforms .jp-ameba{left:20%!important}
  #platforms .jp-youtube{left:3.5%!important}
  #platforms .jp-instagram{left:12%!important}
  #platforms .jp-tiktok{left:3.5%!important}
  #platforms .jp-x{left:18%!important}
  #platforms .kr-google{right:20%!important}
  #platforms .kr-youtube{right:3.5%!important}
  #platforms .kr-instagram{right:12%!important}
  #platforms .kr-naver{right:3.5%!important}
}

/* Performance graph: four equal stages, beginning with VIEW, run continuously left → right. */












@media(prefers-reduced-motion:reduce){
  
  
  
  
}


/* Hero network: narrow desktop column requires vertical separation. */

/* Case-study content-type labels: long Korean proposal titles stay readable without looking like micro labels. */
.case-studies .case-body>small{
  font-family:var(--type-body)!important;
  font-size:11px!important;
  line-height:1.45!important;
  letter-spacing:.02em!important;
  font-weight:650!important;
  color:var(--orange)!important;
  word-break:keep-all;
}
@media(max-width:767px){
  .case-studies .case-body>small{font-size:10.5px!important;line-height:1.45!important;}
}


/* V8.7 desktop-only: keep market headings clear of the top platform cards. */
@media (min-width:1101px){
  #platforms .market-side-label.jp{left:78px!important;top:52px!important;}
  #platforms .market-side-label.kr{right:78px!important;top:52px!important;}
  #platforms .jp-ameba{left:22%!important;top:188px!important;}
  #platforms .kr-google{left:auto!important;right:22%!important;top:188px!important;}
}


/* V8.9 — Core Expertise / Content: image-free system visual */
.youtube-v2-head{align-items:end}
.luen-content-expertise-grid{
  display:grid;grid-template-columns:minmax(0,1.14fr) minmax(360px,.86fr);
  gap:42px;margin-top:68px;align-items:stretch;
}










.flow-1{animation:lcsFlowTravel 4.8s linear infinite 0s}
.flow-2{animation:lcsFlowTravel 4.8s linear infinite .96s}
.flow-3{animation:lcsFlowTravel 4.8s linear infinite 1.92s}
.flow-4{animation:lcsFlowTravel 4.8s linear infinite 2.88s}












.content-design-flow-v9{min-height:520px!important;padding:22px 24px!important;background:linear-gradient(180deg,rgba(17,9,6,.60),rgba(10,6,4,.76))!important}
.content-design-flow-v9 article{padding:18px 14px 18px 54px!important}
.content-design-flow-v9 article b{font-size:13px!important;letter-spacing:.07em!important}
.content-design-flow-v9 article p{font-size:12.8px!important;line-height:1.58!important;max-width:36ch;word-break:keep-all}

@media(max-width:1180px){.luen-content-expertise-grid{grid-template-columns:1fr;gap:28px}.content-design-flow-v9{min-height:500px!important}}
@media(max-width:767px){.luen-content-expertise-grid{margin-top:44px}.content-design-flow-v9{min-height:auto!important}}



/* V9 — real client name wall, monochrome and seamless measured loop */















@media(max-width:820px){}


/* V9.2 — Core Expertise headline/copy spacing matches Real Deliverable rhythm. */
@media(max-width:1100px){
  #youtube .youtube-v2-head{gap:0!important;}
  #youtube .youtube-v2-head .section-copy{margin:22px 0 0!important;}
}


/* V9.3 — real recorded performance snapshots, no fabricated D1/D3/D30 points */

















@media(max-width:767px){}
@media(prefers-reduced-motion:reduce){}


/* V9.4 — actual client feedback, anonymous by default */









@media(max-width:1100px){
  
  
}
@media(max-width:767px){
  
  
  
  
  
}


/* V9.5 — FAQ: real pre-contact questions + conversion CTA */











@media(max-width:1100px){}
@media(max-width:767px){}

@media(max-width:1240px) and (min-width:768px){.luen-content-expertise-grid{grid-template-columns:1fr!important;gap:28px!important}.content-design-flow-v9{min-height:500px!important}}
/* =========================================================
   V10 MOBILE / TABLET RESPONSIVE SYSTEM
   Desktop V9.7 (>=1101px) remains the visual baseline.
   ========================================================= */
@media (max-width:1100px){
  :root{--mobile-gutter:clamp(22px,4vw,42px)}
  .container{width:min(100% - (var(--mobile-gutter) * 2),960px)}
  
  .hero-layout{grid-template-columns:1fr;gap:64px}
  .hero-layout>div:first-child{max-width:820px}
  
  .hero-desc{max-width:760px}
  
  .work-head,.market-v2-head,.youtube-v2-head,.case-head,.campaign-v2-head,.process-v2-head{align-items:start}
  .identity{padding-top:116px}
  .identity-signature{margin-top:56px}
  
  
  
  
  
  
  

  /* Tablet-safe platform layout: removes all absolute-position collisions. */
  .market-map{
    width:min(100%,820px);margin:56px auto 0;min-height:0!important;
    display:grid!important;grid-template-columns:repeat(2,minmax(0,1fr));
    grid-auto-rows:auto;gap:14px;padding:34px 28px 32px;
    align-items:stretch;overflow:hidden;
  }
  .market-map-lines{display:none!important}
  .market-side-label,.market-hub,.market-node{
    position:relative!important;left:auto!important;right:auto!important;top:auto!important;bottom:auto!important;
    transform:none!important;width:auto!important;min-width:0!important;
  }
  #platforms .market-node{left:auto!important;right:auto!important;top:auto!important;bottom:auto!important;transform:none!important}
  .market-side-label{grid-column:1/-1;padding:4px 2px 10px;gap:7px!important}
  .market-side-label.jp{grid-row:1;text-align:left!important}
  .market-side-label.kr{grid-row:7;text-align:left!important;margin-top:18px}
  .market-side-label b{font-size:44px!important;line-height:.9}
  .market-side-label span{font-size:13px!important}
  .market-side-label small{font-size:8px!important;line-height:1.45!important}
  .market-hub{grid-column:1/-1;grid-row:6;justify-self:center;width:164px!important;height:164px!important;margin:22px 0 10px;transform:none!important}
  .market-node{display:flex!important;flex-direction:column;justify-content:center;min-height:86px;padding:16px 17px!important;border-radius:17px!important}
  .market-node b{font-size:13px!important}.market-node span{font-size:10px!important;margin-top:8px!important}
  .jp-youtube{grid-column:1;grid-row:2}.jp-ameba{grid-column:2;grid-row:2}
  .jp-instagram{grid-column:1;grid-row:3}.jp-tiktok{grid-column:2;grid-row:3}
  .jp-x{grid-column:1/-1;grid-row:4;width:calc(50% - 7px)!important;justify-self:center}
  .kr-google{grid-column:1;grid-row:8}.kr-youtube{grid-column:2;grid-row:8}
  .kr-instagram{grid-column:1;grid-row:9}.kr-naver{grid-column:2;grid-row:9}
  
  .market-map::before{
    content:"";position:absolute;left:50%;top:27%;bottom:24%;width:1px;
    background:linear-gradient(to bottom,transparent,rgba(244,125,53,.18) 16%,rgba(244,125,53,.34) 50%,rgba(244,125,53,.18) 84%,transparent);
    z-index:0;pointer-events:none;
  }
  .market-map>*{z-index:1}
  

  .case-grid{grid-template-columns:1fr!important;gap:24px}
  .case-card{grid-column:auto!important}
  .case-inquiry-cta{gap:26px}
}

@media (max-width:767px){
  html{scroll-padding-top:74px}
  body{overflow-x:hidden}
  .container{width:calc(100% - 40px)}
  .top-strip{height:28px}
  
  
  .logo{font-size:17px}
  
  
  
  

  /* Global mobile typography and rhythm */
  .eyebrow{font-size:9px;letter-spacing:.16em;margin-bottom:22px}
  .section-title{font-size:clamp(36px,10.7vw,47px)!important;line-height:1.08!important;letter-spacing:-.055em!important}
  .section-copy{font-size:14px!important;line-height:1.78!important;max-width:none!important}
  .title-two-line span{white-space:normal!important}
  .market-network-v2,.youtube-v2,.case-studies,.campaign-system-v2,.process-timeline-v2{padding:84px 0!important}

  /* Hero */
  
  .hero-layout{gap:48px!important}
  .hero-kicker{font-size:9px;margin-bottom:22px;letter-spacing:.15em}
  
  .hero-desc{margin-top:24px!important;font-size:14px!important;line-height:1.75!important}
  .hero-desc-line{display:block}
  .hero-desc strong{display:block;margin-top:7px}
  .hero-cta{margin-top:28px!important;display:grid!important;grid-template-columns:1fr;gap:10px!important}
  .hero-cta .btn{width:100%;justify-content:center;min-height:50px}
  .hero-meta{margin-top:28px!important;display:grid!important;grid-template-columns:1fr 1fr;gap:14px 18px!important;font-size:8px!important}

  
  
  
  
  
  
  
  
  
  
  
  

  /* Capability proof */
  .proof-strip{padding:0!important}
  .proof-grid{grid-template-columns:1fr 1fr!important}
  .proof-item{min-height:166px!important;padding:30px 18px 22px!important}
  .proof-item:nth-child(odd){border-left:1px solid var(--line)!important}
  .proof-item:nth-child(2n){border-right:1px solid var(--line)!important}
  .proof-item:nth-child(-n+2){border-bottom:1px solid var(--line)}
  .proof-item::before{left:18px;top:24px;width:6px;height:6px}
  .proof-kicker{left:36px;top:23px;font-size:7px!important;letter-spacing:.12em}
  .proof-item strong{font-size:28px!important}.proof-item p{font-size:10.5px!important;line-height:1.55!important;margin-top:9px!important}

  /* Selected Work */
  
  
  
  
  
  .portfolio{margin-top:54px!important}
  
  
  
  
  
  

  /* Client wall */
  
  
  
  
  

  /* Identity: vertical logic */
  .identity{padding:84px 0!important}
  .identity-purpose{margin-top:24px!important}
  .identity-signature{display:flex!important;flex-direction:column;margin-top:48px!important;min-height:0!important;border-block:1px solid var(--line)!important}
  .identity-side{width:100%;padding:36px 10px!important;text-align:left!important}
  .identity-side strong{font-size:34px!important;line-height:1.08!important;margin-top:16px!important}
  .identity-side p{font-size:12px!important;margin-top:14px!important}
  .identity-center{width:100%;height:190px!important;min-height:190px!important}
  .identity-core{width:132px!important;height:132px!important}.identity-core span{font-size:21px!important}
  .identity-line{width:1px!important;height:42px!important;left:50%!important;right:auto!important;top:auto!important;background:linear-gradient(to bottom,transparent,var(--orange),transparent)!important}
  .identity-line.left{top:0!important}.identity-line.right{bottom:0!important}
  .identity-audience{border-top:1px solid rgba(248,229,207,.07)}

  /* Cross-border Platform mobile map */
  .market-v2-head{display:block!important}.market-v2-head .section-copy{margin-top:28px!important}
  .market-map{margin-top:46px!important;width:100%!important;padding:26px 14px 28px!important;gap:10px!important;border-radius:24px!important}
  .market-side-label{padding:2px 4px 10px!important}
  .market-side-label.kr{margin-top:14px!important}
  .market-side-label b{font-size:38px!important}.market-side-label span{font-size:12px!important}.market-side-label small{font-size:7px!important}
  .market-node{min-height:76px!important;padding:14px 13px!important;border-radius:15px!important}
  .market-node b{font-size:12px!important}.market-node span{font-size:9.5px!important}
  .market-hub{width:144px!important;height:144px!important;margin:18px 0 8px!important}
  .market-hub span{font-size:25px!important}.market-hub small{font-size:7px!important}
  

  /* Content design: stack the system in actual process order */
  .youtube-v2-head{display:block!important}.youtube-v2-head .section-copy{margin-top:28px!important}
  .luen-content-expertise-grid{margin-top:42px!important;display:grid!important;grid-template-columns:1fr!important;gap:22px!important}
  
  
  
  
  
  
  
  
  
  
  
  
  .content-design-flow-v9{padding:20px 18px!important;border-radius:22px!important}
  .content-design-flow-v9 article{padding:18px 0 18px 42px!important;min-height:0!important}
  .content-design-flow-v9 article span{left:0!important;top:20px!important}
  .content-design-flow-v9 .yt-flow-line{left:27px!important;top:42px!important;bottom:42px!important}
  .content-design-flow-v9 article b{display:block!important;line-height:1.25!important}
  .content-design-flow-v9 article p{font-size:11px!important;line-height:1.65!important;max-width:none!important}
  

  /* Real deliverable */
  
  
  
  
  
  

  /* Performance */
  
  
  
  
  
  
  
  
  
  
  

  /* Case studies */
  .case-head{display:block!important}.case-head .section-copy{margin-top:28px!important}
  .case-grid{margin-top:42px!important;gap:18px!important}
  .case-card{grid-template-columns:1fr!important;border-radius:20px!important;min-height:0!important}
  .case-image{aspect-ratio:16/9!important;min-height:0!important}
  .case-body{padding:24px 20px 26px!important;min-height:0!important}
  .case-body small{font-size:7px!important}.case-body h3{font-size:25px!important;margin-top:12px!important;line-height:1.15!important;word-break:keep-all}
  .case-cat{font-size:10px!important;margin-top:8px!important}
  .case-metric{margin-top:24px!important;padding-top:20px!important}.case-metric span{font-size:9px!important}.case-metric strong{font-size:27px!important;line-height:1.15!important;margin-top:8px!important}
  .case-desc{font-size:12px!important;line-height:1.7!important;margin-top:16px!important}
  .case-inquiry-cta{margin-top:34px!important;padding:24px 20px!important;display:flex!important;flex-direction:column!important;align-items:flex-start!important}
  .case-inquiry-copy h3{font-size:23px!important}.case-inquiry-copy p{font-size:11.5px!important;line-height:1.65!important}
  .case-inquiry-btn{width:100%!important;justify-content:center!important;margin-top:4px!important}

  /* Campaign system */
  .campaign-v2-head{display:block!important}.campaign-v2-head .section-copy{margin-top:28px!important}
  .campaign-control{margin-top:42px!important;display:grid!important;grid-template-columns:1fr 1fr!important;border-radius:20px!important}
  .campaign-control article{min-height:158px!important;padding:20px 16px 18px!important;border-right:1px solid var(--line)!important;border-bottom:1px solid var(--line)!important}
  .campaign-control article:nth-child(2n){border-right:0!important}.campaign-control article:nth-last-child(-n+2){border-bottom:0!important}
  .campaign-control article b{margin-top:26px!important;font-size:11px!important}.campaign-control article p{font-size:9.5px!important;margin-top:10px!important}.campaign-control article small{left:16px!important;bottom:16px!important;font-size:6px!important}
  

  /* Client voice */
  
  
  
  

  /* Process */
  .process-v2-head{display:block!important}.process-v2-head .section-copy{margin-top:28px!important}
  .timeline-shell{margin-top:42px!important;grid-template-columns:1fr!important;border-radius:20px!important}
  .timeline-shell article{min-height:150px!important;padding:24px 20px!important;border-right:0!important;border-bottom:1px solid var(--line)!important}
  .timeline-shell article:last-child{border-bottom:0!important}.timeline-axis{display:none!important}

  /* FAQ */
  
  
  
  
  
  
  

  /* Final signature */
  .final-scene{min-height:570px!important;padding:90px 0!important}
  .final-scene-inner{text-align:left!important;align-items:flex-start!important}
  .final-scene h2{font-size:clamp(47px,13.3vw,62px)!important;line-height:1.02!important;letter-spacing:-.06em!important}
  .final-scene p{font-size:13px!important;line-height:1.75!important;margin-top:24px!important}.final-scene p br{display:none}
  
  .final-scene .btn{margin-top:28px!important;width:100%;justify-content:center}

  /* Contact */
  
  
  
  
  
  

  /* Footer */
  footer{padding:32px 0!important}.footer-top,.footer-bottom{flex-direction:column!important;align-items:flex-start!important;gap:22px!important}.footer-links{gap:15px 18px!important}
}

@media (max-width:420px){
  .container{width:calc(100% - 32px)}
  
  
  .hero-meta{grid-template-columns:1fr 1fr;gap:12px 10px!important}
  
  .proof-item{min-height:156px!important;padding-left:15px!important;padding-right:12px!important}.proof-item::before{left:15px}.proof-kicker{left:31px;font-size:6.4px!important}.proof-item strong{font-size:25px!important}.proof-item p{font-size:9.8px!important}
  
  .market-map{padding-left:10px!important;padding-right:10px!important;gap:8px!important}.market-node{padding:13px 10px!important}.market-node b{font-size:11.5px!important}.market-node span{font-size:9px!important}
  
  .case-metric strong{font-size:25px!important}
  .campaign-control article{padding-left:13px!important;padding-right:12px!important}.campaign-control article p{font-size:9px!important}
  
}


/* =========================================================
   V10.1 MOBILE CONVERSION COMPACT PASS
   Reduces initial mobile scroll while preserving desktop V9.7.
   ========================================================= */
.mobile-case-more{display:none}
@media (max-width:767px){
  /* Shorter mobile rhythm: retain hierarchy, remove excess empty travel. */
  .market-network-v2,.youtube-v2,.case-studies,.campaign-system-v2,.process-timeline-v2{padding:66px 0!important}
  
  
  .identity{padding:68px 0!important}
  .final-scene{min-height:480px!important;padding:70px 0!important}
  .portfolio{margin-top:42px!important}
  
  .identity-signature{margin-top:38px!important}

  /* Cross-border platforms: compact market -> LUEN -> market system. */
  .market-v2-head .section-copy{margin-top:20px!important}
  .market-map{margin-top:34px!important;padding:20px 12px 22px!important;gap:8px!important;border-radius:22px!important}
  .market-side-label{padding:0 3px 6px!important;gap:5px!important}
  .market-side-label.jp{grid-row:1!important}
  .jp-youtube{grid-row:2!important}.jp-ameba{grid-row:2!important}
  .jp-instagram{grid-row:3!important}.jp-tiktok{grid-row:3!important}
  .jp-x{grid-row:4!important;width:calc(50% - 4px)!important}
  .market-hub{grid-row:5!important;width:132px!important;height:104px!important;margin:10px 0 8px!important;border-radius:26px!important}
  .market-side-label.kr{grid-row:6!important;margin-top:4px!important}
  .kr-google{grid-row:7!important}.kr-youtube{grid-row:7!important}
  .kr-instagram{grid-row:8!important}.kr-naver{grid-row:8!important}
  
  .market-side-label b{font-size:31px!important}.market-side-label span{font-size:11px!important}.market-side-label small{font-size:6.4px!important;line-height:1.35!important}
  .market-node{min-height:61px!important;padding:10px 11px!important;border-radius:14px!important}
  .market-node b{font-size:11px!important}.market-node span{font-size:8.5px!important;margin-top:6px!important}
  .market-hub span{font-size:22px!important}.market-hub small{font-size:6.3px!important;margin-top:7px!important}
  .market-map::before{top:22%!important;bottom:18%!important}

  /* Content design already explains the five stages visually; remove duplicated mobile detail list. */
  .youtube-v2-head .section-copy{margin-top:20px!important}
  .luen-content-expertise-grid{margin-top:32px!important;gap:0!important}
  .content-design-flow-v9{display:none!important}
  
  
  
  

  /* Deliverable proof remains visible but takes less vertical real estate. */
  
  
  

  /* Case studies: three strongest examples first, remaining three on demand. */
  .case-grid{margin-top:34px!important}
  .case-grid .case-card:nth-child(n+4){display:none!important}
  .case-studies.show-all-cases .case-grid .case-card:nth-child(n+4){display:grid!important}
  .mobile-case-more{display:flex;width:100%;margin-top:18px;min-height:50px;align-items:center;justify-content:center;gap:10px;border:1px solid rgba(248,229,207,.15);border-radius:999px;background:rgba(248,229,207,.025);color:rgba(248,229,207,.78);font:650 12px/1 "Pretendard Variable","Pretendard",sans-serif;cursor:pointer}
  .mobile-case-more span{font-family:"Inter",sans-serif;color:var(--orange);transition:transform .25s ease}
  .case-studies.show-all-cases .mobile-case-more span{transform:rotate(180deg)}
  .case-inquiry-cta{margin-top:24px!important}

  /* Campaign system: horizontal cards expose the next step without six stacked blocks. */
  .campaign-v2-head .section-copy{margin-top:20px!important}
  .campaign-control{margin-top:32px!important;display:flex!important;grid-template-columns:none!important;gap:10px!important;overflow-x:auto!important;scroll-snap-type:x mandatory;padding:0 2px 10px!important;border:0!important;border-radius:0!important;background:transparent!important;-webkit-overflow-scrolling:touch;scrollbar-width:none}
  .campaign-control::-webkit-scrollbar{display:none}
  .campaign-control article{flex:0 0 min(72vw,270px)!important;min-height:168px!important;padding:20px 17px 18px!important;border:1px solid var(--line)!important;border-radius:18px!important;background:#0d0805!important;scroll-snap-align:start}
  .campaign-control article b{margin-top:28px!important}
  .campaign-control article small{left:17px!important;bottom:16px!important}
  

  /* Process: same compact swipe logic; the sequence remains clear. */
  .process-v2-head .section-copy{margin-top:20px!important}
  .timeline-shell{margin-top:32px!important;display:flex!important;grid-template-columns:none!important;gap:10px!important;overflow-x:auto!important;scroll-snap-type:x mandatory;border:0!important;padding:0 2px 10px!important;scrollbar-width:none}
  .timeline-shell::-webkit-scrollbar{display:none}
  .timeline-shell article{flex:0 0 min(72vw,270px)!important;min-height:148px!important;padding:22px 18px!important;border:1px solid var(--line)!important;border-radius:18px!important;scroll-snap-align:start;background:rgba(255,255,255,.008)}
  .timeline-shell article:first-of-type{border-left:1px solid var(--line)!important}
  .timeline-shell article::before{left:18px!important}
  .timeline-shell article b{margin-top:28px!important}

  /* Remaining conversion sections: tighter without reducing tap targets. */
  
  
  
  
  
  
}
@media (max-width:420px){
  .market-node{min-height:58px!important;padding:9px 9px!important}
  .market-hub{width:124px!important;height:98px!important}
  .campaign-control article,.timeline-shell article{flex-basis:78vw!important}
}



/* =========================================================
   V10.2 MOBILE POLISH / REAL-DEVICE FIXES
   Real-device fixes only; desktop V9.7 remains unchanged.
   ========================================================= */
@media (max-width:767px){
  /* 01 Hero network — one continuous glow, no split background seam. */
  
  
  

  /* 02 Ticker -> capability proof breathing room and clearer metric hierarchy. */
  .proof-strip{padding:26px 0 0!important;border-top:0!important}
  .proof-item{min-height:172px!important;padding:58px 18px 22px!important}
  .proof-item::before{top:25px!important;left:18px!important;width:6px!important;height:6px!important}
  .proof-kicker{top:24px!important;left:38px!important;line-height:1.15!important}
  .proof-item strong{min-height:0!important;margin:0!important;line-height:1!important}
  .proof-item p{margin-top:12px!important}

  /* 03 Selected Work — exact set spacing for a truly seamless measured loop. */
  
  

  /* 04 Identity emphasis line — same left alignment on both sides. */
  .identity-audience strong::after{
    left:0!important;right:auto!important;
    background:linear-gradient(90deg,var(--orange),transparent)!important;
  }

  /* 05 Cross-border Platforms — strict, repeatable card rhythm. */
  .market-map{row-gap:12px!important;column-gap:12px!important;padding:22px 14px 24px!important}
  .market-side-label{padding:0 4px 8px!important;margin:0!important}
  .market-side-label.kr{margin-top:8px!important}
  .market-node{height:74px!important;min-height:74px!important;padding:12px 13px!important}
  .jp-x{width:calc(50% - 6px)!important;justify-self:center!important}
  .market-hub{width:132px!important;height:104px!important;margin:8px 0!important}
  .market-map::before{top:21%!important;bottom:17%!important;opacity:.72}

  /* 06 Content Design — one pulse travels 01 -> 05, then repeats. */
  
  
  
  
  
  
  
  
  
  

  /* 07 Client Voice — keep attribution close to the quote instead of pinning it to the floor. */
  
  
  
  
  

  /* 08 FAQ -> Final Scene — continuous dark-brown fade, no hard color jump. */
  
  
  .final-scene{background:#090503!important;border-top:0!important}
  
}

@media (max-width:420px){
  
  .proof-item{min-height:166px!important;padding:56px 14px 20px!important}
  .proof-item::before{left:14px!important}.proof-kicker{left:33px!important}
  .market-map{padding-left:12px!important;padding-right:12px!important;row-gap:11px!important;column-gap:11px!important}
  .market-node{height:72px!important;min-height:72px!important;padding:11px 11px!important}
  .jp-x{width:calc(50% - 5.5px)!important}
  
  
  
}

@media (max-width:767px){
  /* V10.4 — center the mobile platform card system around the LUEN hub. */
  #platforms .market-map{
    grid-template-columns:repeat(2,minmax(118px,124px))!important;
    justify-content:center!important;
    row-gap:12px!important;
    column-gap:12px!important;
    padding-left:16px!important;
    padding-right:16px!important;
  }
  #platforms .market-side-label{
    grid-column:1 / -1!important;
    justify-self:start!important;
    width:100%!important;
  }
  #platforms .market-node{
    width:124px!important;
    max-width:124px!important;
    min-width:124px!important;
    justify-self:center!important;
  }
  #platforms .jp-youtube{grid-column:1!important;grid-row:2!important}
  #platforms .jp-ameba{grid-column:2!important;grid-row:2!important}
  #platforms .jp-instagram{grid-column:1!important;grid-row:3!important}
  #platforms .jp-tiktok{grid-column:2!important;grid-row:3!important}
  #platforms .jp-x{grid-column:1 / -1!important;grid-row:4!important;width:124px!important;max-width:124px!important;justify-self:center!important}
  #platforms .market-hub{grid-column:1 / -1!important;grid-row:5!important;justify-self:center!important;margin:10px 0 8px!important}
  #platforms .market-side-label.kr{grid-row:6!important;margin-top:8px!important}
  #platforms .kr-google{grid-column:1!important;grid-row:7!important}
  #platforms .kr-youtube{grid-column:2!important;grid-row:7!important}
  #platforms .kr-instagram{grid-column:1!important;grid-row:8!important}
  #platforms .kr-naver{grid-column:2!important;grid-row:8!important}
  #platforms .market-map::before{left:50%!important;transform:translateX(-50%)!important}
}


/* V10.5 — Formspree inquiry submission states */













@media(max-width:767px){}


/* V10.6 — privacy consent + overseas transfer disclosure */

























@media(max-width:767px){
  
  
  
  
  
  
  
  
  
  
  
}


/* V10.6.1 — contact privacy consent visibility fix on cream background */



















@media(max-width:767px){
  
  
  
  
  
  
}

/* Case Study 이미지 위치 조정 */
.case-01 .case-image img{
  object-position: 60% center;
}

.case-02 .case-image img{
  object-position: 50% center;
}

.case-03 .case-image img{
  object-position: 55% center;
}

.case-04 .case-image img{
  object-position: 50% center;
}


/* === LUEN READABILITY OVERRIDE V11 START === */
/* Client-facing typography optimization. Large hero/section headlines intentionally untouched. */
:root{
  --luen-text-lg:clamp(17px,1.05vw,19px);
  --luen-text-md:clamp(16px,.92vw,17px);
  --luen-text-sm:clamp(14px,.78vw,15px);
  --luen-label:clamp(12px,.70vw,13px);
  --luen-ui:clamp(14px,.82vw,16px);
}
body{font-size:17px;-webkit-text-size-adjust:100%;text-size-adjust:100%}

.hero-desc,.section-copy,.work-story-copy,.identity-purpose,.final-scene-inner>p,.proof-item>p,.case-desc,.case-inquiry-copy>p{
  font-size:var(--luen-text-lg)!important;line-height:1.72!important;letter-spacing:-.018em;word-break:keep-all;overflow-wrap:break-word
}
.hero-kicker,.hero-meta span{font-size:var(--luen-label)!important}
.hero-kicker{letter-spacing:.08em}.hero-meta span{line-height:1.4}



.btn,.case-inquiry-btn,.mobile-case-more{font-size:var(--luen-ui)!important;line-height:1.25}
.top-strip-set span,.top-strip-set b{font-size:clamp(11px,.66vw,13px)!important}

.eyebrow,.proof-kicker,.work-lane-code,.final-kicker,.signature-label{font-size:var(--luen-label)!important;line-height:1.35!important}

.identity-side strong{font-size:clamp(20px,1.45vw,25px)!important;line-height:1.35!important}
.identity-side p{font-size:var(--luen-text-sm)!important;line-height:1.55!important}
.identity-core small{font-size:12px!important}









.market-side-label span{font-size:clamp(13px,.8vw,15px)!important}
.market-side-label small,.market-hub small{font-size:clamp(11px,.68vw,13px)!important}
.platform-node b{font-size:clamp(15px,.92vw,17px)!important}.platform-node span{font-size:clamp(12px,.72vw,14px)!important}



.yt-action-flow article>span{font-size:var(--luen-label)!important}.yt-action-flow article>b{font-size:clamp(15px,.9vw,17px)!important}
.yt-action-flow article>p{font-size:var(--luen-text-sm)!important;line-height:1.62!important;word-break:keep-all}






.case-body>small,.case-cat,.case-metric span{font-size:var(--luen-text-sm)!important;line-height:1.5!important}
.case-body h3{font-size:clamp(22px,1.55vw,28px)!important;line-height:1.25!important}
.case-metric strong{font-size:clamp(19px,1.3vw,24px)!important;line-height:1.3!important}
.case-inquiry-copy>span{font-size:var(--luen-label)!important}.case-inquiry-copy>h3{font-size:clamp(20px,1.35vw,25px)!important}

.campaign-control article>i,.timeline-shell article>span,.campaign-control article>small{font-size:var(--luen-label)!important;line-height:1.35!important}
.campaign-control article>b,.timeline-shell article>b{font-size:clamp(16px,.95vw,18px)!important;line-height:1.35!important}
.campaign-control article>p,.timeline-shell article>p{font-size:var(--luen-text-sm)!important;line-height:1.58!important;word-break:keep-all}













.footer-brand p,.footer-links a,.footer-bottom p{font-size:clamp(13px,.76vw,15px)!important;line-height:1.45!important}

.section-copy,.case-desc,.campaign-control p,.timeline-shell p,.yt-action-flow p{max-width:68ch}

@media(max-width:900px){
  :root{--luen-text-lg:clamp(16.5px,2.1vw,18px);--luen-text-md:clamp(15.5px,1.95vw,17px);--luen-text-sm:clamp(14px,1.8vw,15.5px);--luen-label:clamp(12px,1.55vw,13.5px);--luen-ui:clamp(14px,1.8vw,16px)}
  
}
@media(max-width:640px){
  body{font-size:16px}
  :root{--luen-text-lg:16.5px;--luen-text-md:16px;--luen-text-sm:14.5px;--luen-label:12px;--luen-ui:15px}
  .hero-desc,.section-copy,.work-story-copy,.identity-purpose,.final-scene-inner>p{line-height:1.68!important}
  
  .case-body h3{font-size:22px!important}
}
/* === LUEN READABILITY OVERRIDE V11 END === */